AI & automated systems

Pinnacle AdForge is an AI-intensivesoftware platform. This AI & Automated Systems Statement ("AI Statement") supplements and is incorporated by reference into our Terms of Service and Privacy Policy. In the event of conflict regarding AI-specific topics, this AI Statement prevails over general marketing descriptions. Pinnacle MAV Media LLC("we," "us") may update this page as capabilities, providers, or regulatory expectations evolve.

1. Scope of AI and automation

The Service includes features that use machine learning, large language models, multimodal models, scoring algorithms, retrieval-augmented workflows, and related automation (collectively, "AI Features"). Depending on your plan and configuration, AI Features may operate across the product workflow—such as research synthesis, messaging and positioning assistance, creative and copy generation, variation and testing support, quality or compliance-oriented checks, performance-related analytics and suggestions, and export or delivery-oriented tooling—always subject to the functionality actually enabled for your organization.

Non-AI components (authentication, billing, file storage, collaboration shells, and manual user actions) may process data without model inference. Where a feature does not invoke a model, this AI Statement applies only to the extent general Service terms govern.

2. Nature of model outputs

Outputs of AI Features are probabilistic and generative. They may be factually incorrect, incomplete, outdated, inconsistent with your brand guidelines, biased, offensive, or unsuitable for regulated use cases. Outputs are not verified by us for accuracy, legality, or fitness for a particular campaign, jurisdiction, or platform. You must treat all outputs as draft materials subject to human review, editorial control, and compliance sign-off before external use.

3. Not professional advice

AI Features do not provide and must not be relied upon as legal, tax, financial, medical, or other professional advice. They do not create an attorney-client, fiduciary, or advisory relationship. For advertising claims, substantiation, disclosures, and platform policy interpretation, consult qualified counsel and platform representatives.

4. Model providers, routing, and infrastructure

Inference may be routed through our application hosting and unified inference gateways to underlying model providers and supporting cloud infrastructure. Providers may process prompts, contextual metadata, and outputs on our behalf subject to their technical architectures and contractual terms. A non-exhaustive list of categories appears in Subprocessors. We may change providers, models, or routing for reliability, cost, safety, or compliance without prior notice, provided we continue to meet our published privacy commitments.

5. Model training and improvement

Unless we notify you otherwise in-product, in this AI Statement, or in a separate written agreement, we do not use your Customer Content (including prompts and outputs) to train or fine-tune general-purpose public models for third-party benefit. We may use aggregated, de-identified telemetry; automated quality signals; and security/abuse classifiers to operate, secure, and improve the Service (including product features and routing heuristics) in a manner that does not disclose your identifiable Customer Content to the public.

6. Data processing and retention

Personal data and Customer Content submitted to AI Features are processed as described in our Privacy Policy and, for business customers, our Data Processing Addendum. Inference-related logs may be retained for periods necessary for security, debugging, billing validation, and legal compliance, then deleted or minimized according to our retention practices. Cross-border transfers may occur; we rely on appropriate safeguards as described in the Privacy Policy and DPA.

7. Customer obligations

You agree that you will:

• Evaluate outputs for accuracy, brand safety, and suitability before publication or media spend;
• Comply with applicable advertising, consumer protection, intellectual property, privacy, and platform rules;
• Obtain and maintain all rights, consents, and licenses necessary to submit Customer Content to AI Features;
• Not use AI Features to generate unlawful, deceptive, or harmful content, including content that infringes third-party rights or violates our Acceptable Use Policy;
• Clearly disclose AI-generated or AI-assisted content where law or platform policy requires labeling;
• Not attempt to extract model weights, underlying system instructions, or non-public training methodologies, or to bypass usage limits, safety filters, or access controls.

8. Abuse, safety, and prompt injection

You must not feed the Service malicious payloads designed to exfiltrate data, manipulate other tenants, or override safety policies. We employ technical and organizational measures to detect abuse; we may block, throttle, or log suspicious activity. You acknowledge that prompt injection and similar attacks remain an industry-wide risk; you are responsible for sanitizing untrusted input that you incorporate into prompts.

9. Intellectual property

As between you and us, ownership of Customer Content and your outputs is governed by the Terms of Service. We do not claim ownership of your outputs solely by virtue of model inference. Third-party model providers may impose usage restrictions on generated content; you are responsible for complying with those restrictions when applicable.

10. Ad platforms and regulated industries

Connection to or use of third-party advertising platforms (such as Meta, Google, TikTok, or LinkedIn) is subject to those platforms' terms and policies. AI Features do not guarantee approval of creatives, compliance with platform ad policies, or performance metrics. Highly regulated sectors (financial services, healthcare, political advertising, children's products, etc.) may impose additional obligations; you are solely responsible for sector-specific compliance.

11. Experimental features

Beta, preview, or experimental AI capabilities may have reduced reliability, different retention behavior, or additional logging for quality assurance. They are provided AS IS unless otherwise stated in-product.

12. No performance or outcome warranty

We do not warrant that AI Features will achieve any particular business result, benchmark, click-through rate, conversion rate, or regulatory clearance. Any uptime or support commitments applicable to the Service are stated in your subscription terms or enterprise agreement and do not extend to third-party model availability or latent model defects outside our reasonable control.

13. Government and high-risk use

Unless expressly authorized in a separate agreement, the Service is not intended for use as the sole basis for automated decisions with legal or similarly significant effects on individuals, nor for covered high-risk AI deployments where prohibited by applicable law. Government end users may be subject to additional terms or export rules.

14. Contact

AI governance inquiries: technical@thepinnacle.media